Mega menus are some of the most interesting types of WordPress navigation. They’re often colorful and filled with images that catch the eye. They’re also designed to highlight content and help visitors find the content that interests them the most. Fortunately, it’s easy to add a mega menu to any WordPress website. In this post, we’ll look at the best mega menu WordPress plugins to help you decide which is best for your needs.
What is a Mega Menu?
First, what is a mega menu? A mega menu is a type of dropdown WordPress menu that shows larger portions of content than standard WordPress menus with links. Mega menus can include multiple columns with widgets, images, icons, links, tabs, sliders, products, and more.
We often see them on large popular websites. They often include contact forms, maps to a store’s physical location, product images with buttons to buy or see more information, and excerpts of the latest blog posts with thumbnails of featured images.
They can reveal multiple layers as the user hovers or clicks the mega menu elements. This allows for a more complex menu that can provide lots of information in a way that’s easy to use and looks great. Mega menus are especially popular for eCommerce and online magazines.
Are Mega Menus Good for the User Experience?
If they’re designed well, mega menus improve the user experience. They make navigating the content more visual. Even though they’re often complex, they present content in a simple structure that’s well-organized and easy to use.
If they’re not designed well, the content can confuse the users and result in a higher bounce rate and lower conversions.
So, yes, they can be great for improved UX, but only if they’re designed with usability in mind.
Are Mega Menus Good for SEO?
If the mega menu is designed carefully, it can improve SEO. You can include links and keywords to help boost SEO.
Likewise, if used incorrectly it can reduce SEO. Too many keywords can have a negative impact on SEO because it can be seen as keyword stuffing, which is a violation of Google’s keyword guidelines.
So, it goes back to design. Mega menus can be good for SEO if they’re designed well.
Designing a Mega Menu
As we’ve seen from the last two questions, a mega menu can work for or against your website. It comes down to good design. The mega menu should be used to enhance the design and functionality of the website’s navigation.
With this in mind, keep the menu structure simple and easy to understand. Don’t use every category, subcategory, and tag. Avoid extremely long dropdown menus. Show the most important categories or those you want to highlight. Don’t use large images or elements. Find the size that looks and feels right.
Look at the mega menus on your favorite shopping sites to see what you like and don’t like. Use these design queues to help you design your own mega menu that’s tailored to your website.
Most mega menu plugins help you build a well-designed mega menu. Most build the menu automatically based on your WordPress menu. Several plugins include pre-made layouts to get you started on a well-designed mega menu that’s structured with the user in mind.
Building a Mega Menu Manually vs Mega Menu WordPress Plugins
WordPress does not include a mega menu option by default. It is possible to build a mega menu using full site editing with WordPress blocks and code to make it work. This works, but it’s not a good solution for most WordPress users. For now, mega menu WordPress plugins are a better solution.



















