7 Benefits of Using WordPress Full Site Editing for Online Stores

WordPress Full Site Editing (FSE) is a powerful feature that allows website owners to build their websites and customize them with ease. With FSE, you can create custom layouts, add elements, edit content in real time, and more—all from within the WordPress dashboard.

But you might be wondering if these numerous benefits can be utilized by those with aspirations to either launch an online store or to give an existing store an update. The answer is an unequivocal “yes.”

If you're looking to advance your eCommerce business, this article is a must-read; we'll dive into the superior advantages of utilizing WordPress Full Site Editing and how it can make creating an appealing website effortlessly. With its built-in features, managing your store will be simpler and faster than ever before. And not to mention that using it reduces development costs significantly.

But we'll cover all of that in just a moment. First, let's take a second to discuss what WordPress Full Site Editing is and how it differs from the traditional WordPress editing experience.

WordPress FSE allows you to customize your entire site within the WordPress dashboard. You can create custom page designs and add blocks without ever leaving the block editor view. With FSE, you no longer need to access and edit HTML files to create fully custom layouts—everything you need can now be done from within the WordPress dashboard through a WYSIWYG view.

That is, instead of viewing the website in a traditional way, FSE enables you to see how a page will look before you even publish it. This real-time or “What You See Is What You Get” (WYSIWYG) editor is incredibly helpful when designing sites, particularly for eCommerce stores as it allows you to easily check how your changes will look on the frontend, as well as make sure that everything is working correctly before pushing out any updates.

This shares similarities with other drag-and-drop page builders, the only difference because this is native to WordPress and encompasses the editing of your full site – not just individual pages. Plus, it’s building off the block editor interface Gutenberg provides, so if you’re familiar with that, getting acquainted with FSE should be a snap.

This is a huge departure from the traditional WordPress editing experience, which required many manual steps to make changes to websites. With FSE, all of that is eliminated—so you can focus on building your website and creating engaging content for visitors instead of wasting time dealing with technical details.

Here are just a few of the benefits you stand to experience by using full site editing to build your online store:

1. Improved User Experience

By using WordPress FSE, you can improve the overall user experience on your website by providing a clean, modern design that is easy to navigate and understand. You can also customize the look and feel of your store with ease, enabling you to create a more interactive and enjoyable experience for your customers.

This also provides a streamlined content creation process for easier updates and maintenance. You can easily add, edit and delete content without having to worry about any coding or technical details. And with direct integration with WooCommerce, there’s really no reason not to give it a try.

2. Simple Store Management

With WordPress FSE, the entire process of managing an eCommerce store is simplified significantly. The intuitive interface allows you to quickly make changes to your store without needing help from developers or IT professionals. This saves you time and money, as well as eliminates the need for additional resources.

And since you can view the frontend of your store at all times while editing, you can get a better understanding of how everything looks without needing to constantly switch back and forth from the backend. This means adding (or deleting) products is simpler than ever, and you get a hands-on sense of how your customers will view your products in real-time.

3. Reduced Development Costs

WordPress FSE can significantly reduce the cost of development as it eliminates the need for a web developer to custom code pages for you. Or even make HTML customizations within standard WordPress posts and pages. This means that you can build and customize your website faster and with fewer resources.

Yes, this means you can customize templates and template parts with ease, without having to know any coding.

It also eliminates the need for additional premium plugins or software, which can be costly in the long run.

4. Increased Flexibility

Full Site Editing also allows you to make changes to your store quickly and easily without any technical knowledge or expertise. The intuitive interface makes it easy for anyone to make updates and adjustments, meaning that you don't have to rely on a web developer every time you want to make a change. This provides you with the flexibility to update your eCommerce store quickly.

This is an invaluable advantage, as you can then respond faster to customer feedback, make updates, add discounts or coupons, or even promote a limited-time sale on the fly.

5. Enhanced SEO Capabilities

One of the major benefits of using WordPress Full Site Editing for online stores is the enhanced SEO capabilities. With Full Site Editing, store owners have access to improved schema markup and structured data options, which can help improve their search engine visibility and ranking. This is especially important for online stores, as a higher ranking in search results can lead to more traffic and, ultimately more sales.

In addition to improved schema markup, Full Site Editing also allows store owners to preview and optimize their content for search engines. This can help ensure that their content is as search engine friendly as possible, further improving their chances of ranking well in the SERPs.

6. Enhanced Security and Performance

Another key benefit of using WordPress Full Site Editing for online stores is the enhanced security and performance it offers. Online stores are particularly vulnerable to security threats like malware and hacking , so it's important to have robust security measures in place.

You can also expect improved performance for faster loading times and a better user experience. This is especially important for online stores, as customers are less likely to complete a purchase if a website is slow or difficult to use. With Full Site Editing, store owners can enjoy faster loading times and a more streamlined user experience, which can give conversions a boost. .

7. Improved Collaboration and Workflow

Finally, using WordPress Full Site Editing for online stores can also improve collaboration and workflow. With Full Site Editing, store owners can collaborate with team members and make changes in real-time, which can help streamline the process of updating and maintaining an online store.

There’s improved version control and revision history available to you as well, which can make it easier to manage updates and changes to the store. This can help reduce the risk of mistakes and ensure that everyone on your team is on the same page.

WordPress FSE offers some amazing advantages for eCommerce stores, but it's important to keep in mind that there is a learning curve involved. Here are a few tips to help you get started with WordPress FSE:

• Familiarize yourself with the platform: Before diving into FSE, make sure you take some time to look at the available features and maybe even read some documentation. Learn how it works and how to use the features so you can get the most out of it – before you’re under a time crunch.

• Set up your store for success: Setting up a successful online store takes more than just using FSE, so make sure you take all of the necessary steps to ensure that your store is optimized for success. This includes making sure your product catalog is organized, setting up payment options and shipping methods, and creating an effective marketing plan.

• Test everything: Before launching your store, make sure you test all of the features to ensure that they are functioning properly. This can help reduce the risk of any issues or problems after launch.

By following these tips, you can ensure that your eCommerce store is set up for success with WordPress FSE. With the right setup and a little bit of effort, Full Site Editing can help take your store to the next level.

Overall, using WordPress Full Site Editing for online stores offers a variety of benefits that can help store owners improve their eCommerce business. The improved SEO capabilities, enhanced security and performance, and improved collaboration and workflow are all invaluable advantages that can help increase sales and customer satisfaction.

And if you need eCommerce hosting, we at Verpex Hosting have got you covered. We offer the best eCommerce hosting solutions that are optimized for WordPress, so you can get the most out of your Full Site Editing setup. With our reliable and secure servers, you can rest assured that your store will always be up and running. Get started today!