Julia Lozanov

If you're planning to launch an online store from scratch, an eCommerce platform can be a complete lifesaver. Whether your business targets other businesses (B2B) or individual consumers (B2C), these platforms are essential for any online venture. They provide a way to display and sell products online, helping you reach a wide audience of potential customers. In this article, we'll explore what

Online advertising is a booming industry that continues to expand, with projections indicating that digital ad revenue will exceed $700 billion by 2025!

Internet users encounter a variety of errors daily. In Mexico, for instance, over 25% of users face connection disruptions while browsing. Errors can range from database connection problems to browser/TLS-related issues, each with its own impact on website functionality and user experience.

Google is the perfect meet-up spot for customers and online retailers. With over 2 trillion searches yearly and over 90% of the search engine market share, it offers businesses access to a vast customer pool. According to statistics, customers are four times more likely to click on a Google ad than on ads from other networks.

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Online reviews are the new jury that can decide how customers view your business. Nearly 97% of consumers read reviews before engaging with local businesses, and almost half consider the number of reviews a critical factor. The pandemic has made reviews even more important, with an increase of 1.31% of people reading them overall.

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Online retail is an ever-expanding world with over two billion online shoppers. Around 75% of these users make purchases online at least once a month. Most online orders are placed on mobile devices (58%) and desktops (39%), using credit or debit cards. E-commerce sites must adhere to PCI DSS compliance to safeguard customer transactions. With industry sales projected to hit $6.33 trillion this ye