Ecommerce & WooCommerce

Learn about what is a good marketing budget for an eCommece startup.

What is a backlink? Do you need one for your eshop? Learn all of this, as well as what is a good backlink strategy for eCommerce.

Using WooCommerce? Are you required to add sales tax to your customers’ purchases? And what is a sales tax? Well, a sales tax is a consumption tax imposed by a government on the sale of goods and services. In this article, you learn all about the WooCommerce sale tax setup. As a note, this article isn’t about tax advice nor written by a tax expert. This is merely a tutorial for setting up sales ta

Learn about branding as well as how to build aneCommerce brand.

Growing internet penetration and more international business opportunities have made eCommerce a potentially lucrative business model. You can sell almost any product you could imagine these days, from clothing to wall art and eBooks. It’s unsurprising, then, that eMarketer predicts global eCommerce sales to reach almost $8 trillion by 2027.

E-commerce seasonality is the predictable variation in online shopping throughout the year, influenced by holidays, seasons, consumer behaviour, and special events like Black Friday. This affects sales, product demand, and consumer expectations.

eCommerce email marketing is one of the most powerful ways to engage your audience and generate repeat sales. It nicely complements your website and social media efforts; unlike the latter, you own your audience. Moreover, email marketing lets you speak to an audience that wants to hear from you. However, email marketing isn’t as easy as typing a message in your web client and BCC’ing everyone.

Integrating Artificial Intelligence (AI) and Machine Learning (ML) into this model transforms e-commerce by improving product selection, inventory management, and customer service, while also streamlining operations and personalizing shopping experiences. This boosts efficiency, competitiveness, and profitability in the e-commerce sector.